The Value Triangle
Have you ever had a prospective client or customer say this? “I’d like you to have you do my project, but I’m on a tight budget, I need to have several custom features, and I’m really in a hurry to...
View ArticleMemo to CEO: Stop Competing
To: CEO From: Business Consultant Regarding: Competition and You Hi! I thought I’d dash off a quick note to you to tell you something nobody else in the company is willing to tell you. Since I’m a...
View Article3 Overlooked Steps to Make Your Business Thrive
Many of us started in business because it was our dream to have financial freedom. We wanted to be our own boss and do what we want to do when we want to do it. But for most, that dream got buried...
View ArticleHow to Reformat Your Marketing Strategy for the Digital Age
In evolutionary theory, adaptive traits are developed by species in order to survive after some type of environmental change. The cheetah’s adaptation for speed leads to the zebra’s adaption for...
View ArticleLeveraging Social in Sales with Kitedesk
You are a sales person with a large company. Your day is spent working in your CRM, making calls and looking for opportunities. As you surf the industry mags, online, you see an interesting article...
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